WahlRich - New Name Same Innovative Solutions for our Clients
ARNO NA announced the closing of its acquisition of a minority stake in the company previously held by Arno Group GMBH of Germany. The transaction increases the ownership of the principals of ARNO NA and allows the two entities to pursue diverging strategic paths. As part of the reorganization, Arno-Na has changed its name to the Wahlrich Group LLC www.wahlrich.com effective immediately.
This strategic move is the result of an evolving divergence of the business models of the companies. The WahlRich Group, in addition to being a premier in-store, point-of-sale marketing agency, will increase its focus on strategic brand consulting which allows the company to provide a more integrated service to its clients as their needs evolve. Michael Wahl, CEO of WahlRich Group, says "this model has been very successful and has enabled us to provide a new level of thinking to both our larger clients as well as smaller, emerging businesses. Through this model, we provide key strategic services to emerging growth brands and businesses, in part, through equity-based compensation. The client gains access to a level of marketing services generally otherwise unavailable to it while WahlRich gains future benefits through equity participation."
In addition, WahlRich has announced that it has acquired its strategic partner, The Right Solution Inc., a leading marketing and brand development group in New York City. Following many years of working together on numerous projects, the principals agreed that it would be beneficial at this time to formalize the relationship under the WahlRich umbrella in conjunction with the current organizational and growth initiatives.
The Company has also opened an office in Rhode Island which will be headed by John Risca.
Clients of WahlRich include Puma, Pillsbury, Nintendo, Mercedes Benz, Estee Lauder, CVS, Fiji Water, Royal Wine and many other leading brands.
For more information visit the website at www.wahlrich.com
About the Author
The WahlRich Group has been a leader in the in-store marketing industry for over 35 years. The company’s positioning has always been that of a strategic marketer and an innovator in creating in-store solutions. www.wahlrich.com
Tell others about
this page:
Comments? Questions? Email Here