network solutions
Packeteer Shaping Your Network for BusinessThe reliance on wide-area networking and the Internet to support strategic objectives has reshaped the way yourbusiness operates, and in many ways, survives. Today you face more applications, more users, and more desktoppower. And you face them with less visibility, less control, and less predictability. Never before have you faced such explosive network demands with such little power over how they impact your business.Organizations around the world are struggling to cope with this challenge, and for many the consequences have been devastating. Poor application performance and unmanaged network resources have cost organizations billions of dollars in downtime -- and counting. In fact, network downtime and performance degradations cost some firms as much as 1 of their total annual revenue through lost productivity*.How has your budget been impacted? Are you at risk for even larger problems in the future? How much more are you prepared to lose in business opportunities,productivity, and customer relations?Bandwidth Upgrades Are Ineffective Business organizations have frequently responded to this problem by adding bandwidth in hopes of creating breathing room for important applications. But upgrades do not resolve actual performance problems — instead, they have a tendency to perpetuate them. This is because adding bandwidth without controlling how it’s allocateddoes nothing to ensure that the additional resources go to business applications. So why spend precious IT funds on upgrades when you can’t provide any oversight or definitive control over how network resources are utilized?It doesn’t make good business sense.Rising Network Demands Are Disrupting Your Critical Applications — And Your Business Is Paying the Price for It.1—Gartner*Infonetics Research 2003“ ” By 2005, enterprise network traffic will grow between 14 and 16 times what it is in 2002, and bandwidth prices will increase 7 percent. By 2010, networking cost allocations will have risen 5 to 10 percent.2 Packeteer Shapes Networks for BusinessWelcome to Packeteer®, Inc., a leading provider of application traffic management systems. Packeteer aligns application performance and network resources with business needs. From multinational corporations to startups, healthcare organizations to manufacturing plants, financial institutions to universities, the Packeteer system shapes networks for business.This system is built on the following key technology initiatives:• Fix application performance problems:Prevent network congestion by monitoring and controllingtraffic at the most vulnerable points of your network — WAN and Internet links.• Improve business productivity:Prevent network downtime — allocate appropriate sharesof bandwidth to business traffic while controllingunsanctioned traffic.• Protect IT investments:Enable successful IT projects and generate solid returns on those investments by ensuring that important applications perform efficiently and reliably.• Reduce operational costs:Conduct accurate capacity planning to avoid unnecessaryupgrades and extend existing network resources.The Benefits of Packeteer’s Application Traffic Management System Visibility Understand application traffic,traffic loads, bandwidth utilization, and ever-changing network demands.Control Allocate network resources to support businessoperations and control non-business traffic.Acceleration Utilize advanced compression and optimization technologies to deliver more information inless time.Management Monitor and control application performanceefficiently and conveniently from one, centralized location.Packeteer3. Visibility• What’s running on your network?• How are business-critical applications performing?• Are network resources being consumed by non-business traffic?• Do you really know?Packeteer’s award-winning Layer 7 visibility enables your organization to determine what’s running on your network.Whether it’s determining how much network traffic is unsanctioned or how specific applications are performing,Packeteer provides in-depth analysis from deep within the application layer. It identifies applications automatically,analyzes their performance, and generates reports to validate whether or not business traffic is delivered atpeak efficiency — all so critical operations are supported in the quickest and most reliable way.Pinpoint performance issues with peak and average utilization analysis, application response time management, and detailed diagnostic information.Control• Can you protect your mission-criticalapplications?• Can you contain the impact of unsanctionedtraffic on your network?• Is application performance streamlining your cost structure or adding to it?• How do you know?Packeteer ensures that your bandwidth — no matter how limited — is allocated to each application based on theimportance of the business goal it supports. Its patented TCP and UDP Rate Control technologies prevent networkcongestion and manage business traffic efficiently and reliably. These and other control technologies, such as packet marking and admission controls, integrate seamlessly into MPLS, IP, VPN, Ethernet, and other network architectures.With such scalability, control over your applications, network, and therefore your business, is finally within immediate reach.Innovative traffic shaping provides explicit bandwidth policies to contain unsanctioned and rogue traffic while protecting critical applications.4.Acceleration• Are your business applications performing as well as they can?• Can you squeeze any more bandwidth out of your network?• Are Web-enabled intranet applications painful to use?• What can you do?Packeteer speeds the return on your IT investments and streamlines your cost structures by accelerating business traffic over a carefully monitored and controlled network. Compression, caching, content transformation, SSL, and TCP offload technologies accelerate the performance of critical applications — whether it’s Web front ends to enterprise applications or diverse traffic mixes to branch offices. By streamlining traffic flows, Packeteer increases the virtual size of your pipes, extending existing network resources for all of your key applications. With Packeteer acceleration, your organization avoids costly bandwidth upgrades and generates greater returns on its existing infrastructure.Management• How do you manage rising costs with a growing network?• Do you have system-wide visibility into application performance?• How do you monitor, control, and accelerate applicationperformance across your network?For large organizations, and for those that harbor any desire to grow, Packeteer ensures that the businessadvantages of a tightly monitored and controlled network are never overextended — whether you support branchesin another hemisphere or down the street. With Packeteer’s centralized management, crucial functions like monitoring, network reporting, policy management, and acceleration are administered from one centrallocation. Packeteer leverages your existing infrastructure by providing easy integration with leading management vendors like HP, InfoVista, Concord, and Aprisma via XML-APIs and SNMP MIBs, all the while enhancing it with Layer 7 visibility and QoS-based control.Centralized reporting and policy administration provide quick and efficient management of large Packeteer deployments.Acceleration extends existing resources,increases the virtual WAN capacity, and improves application performance.Packeteer EvolutionPacketeer’s Application Traffic Management SystemPacketeer provides a systematic approach to managing application performance and network utilization. Itsmonitoring, shaping, and acceleration appliances comprise an application traffic management system that alignsperformance with your business needs.Network Traffic Web Applications 1996 1997 Packeteer®, Inc., founded to address rising network demands and the disruptive impact of poor application performance onbusiness objectives.MetaGroup says organizations must “implement some of the emerging quality of-service (QoS) enhancements for TCP/IPnetworks, to curtail runaway bandwidth hogging by bursty applications.” Packeteer,already cognizant of this need, ships PacketShaper®, the first bandwidth managementproduct of its kind, to prioritize the transmission of network traffic based on its relative business importance.1998Analysts predict that the need for bandwidth management will grow, and Packeteer answers with Layer 7 classification and automatic traffic discovery features that integrate with its existing traffic-shaping capabilities.The result: A comprehensive system thatmonitors and controls traffic in line with business priorities.1999Napster emerges, sparking a peer-to-peer craze that assaults business networks around the world. Packeteer counters with specific Layer 7 classification and policycontrol features that identify, monitor, and control P2P protocols.*Platform Throughput Classes1500 Series 2 Mbps 2562500 Series 10 Mbps 5124500 Series 45 Mbps 5126500 Series 100 Mbps 1,0248500 Series 200 Mbps 2,048Monitor Control AcceleratePacketSeeker™PacketShaper®PacketShaper Xpress™Monitor Accelerate SSL OffloadAppCelera™ ICXAppCelera™ ICXsPlatform Throughput SSL OffloadICX-55 5 Mbps N/AICX-75s 10 Mbps 200 SSL tpsICX-95s 20 Mbps 300 SSL tps*ISP-focused models of the same denomination are also available in Packeteer’s family of PacketShaper ISP Edition appliances.To manage large deployments efficiently, Packeteer’s ReportCenter and PolicyCenter® conduct performance analysis, reporting, and policy administrationfrom one convenient, centralized location.“ ” How Packeteer Technology Is Applied Today, Packeteer systems anchor the networks of organizations in a variety of industries and across enterprise and service provider settings. They’ve had a profound impact in education environments. And they’ve helped improve the quality of patient care for healthcare organizations by enhancing application performance over their networks.Whether it’s a hospital, financial institution, school, manufacturing plant, or software company, Packeteer customers all share a common challenge — to utilize WANs and the Internet to streamline business processes, increase productivity, and contain costs. This may involve managing mission-critical applications like Citrix, SAP, and VoIP. It may involve controlling peer-to-peer file sharing, Internet radio, and online shopping. Quite often it involves managing all of the above — and more.Overall, there are many ways to apply Packeteer systems. All we do is help you pick the one that’s right for you.Monitoring? Reporting? Shaping? Acceleration? Don’t worry — we’ll be there to help you every step of the way. It’s our mission.…fiscal and practical issues dictate that customers employ effective solutions that yield a quick return on investment.Traffic management and compression are complementary technologies that can result in bandwidth efficiency and cost savings.2000“As Web-based applications become more mission critical, application quality of experience becomes a primary concern,”MetaGroup reports. Packeteer, well aware of this challenge, releases AppCelera™ ICX.The intranet content accelerator speeds the delivery of static, dynamic, and secure Web content end to end by as much as 500 percent,including over the last mile.2001Denial-of-service attacks present major issues around business security and productivity, serving as an ominous prelude to more menacing virus and worm attacks inthe future. Packeteer mans the front lines of this war, providing proactive monitoring, traffic discovery, and packet inspection to prevent these debilitating attacks.2002Coming to the realization that, “The oncepromising family of Remote Monitoring (RMON) network management standards has failed to deliver on its promise of end-to-endmanagement,” MetaGroup’s reality check produces another quick response from Packeteer— PacketSeeker™.The appliance applies a “find it, fix it” approach that incorporates Layer 7 monitoring and an upgrade option toPacketShaper’s control technology.2003Gartner notes that, “…fiscal and practical issues dictate that customers employ effective solutions that yield aquick return on investment.Traffic management and compression are complementary technologies that can result in bandwidth efficiency and cost savings.”Packeteer unveils PacketShaper Xpress™, a system that provides both.—GartnerWITHOUT PACKETEER, your network is susceptible to unpredictable application performance.This, of course, is caused by aggressive recreational traffic competingwith mission-critical applications.WITH PACKETEER, your network resources and application performance are under control, delivering on theirpromise to support crucial business objectives.There is a difference. Are you willing to make that difference? Yourbusiness is waiting.PacketeerCopyright ©2003 Packeteer, Inc. All rights reserved. Packeteer, the Packeteer logo, AppCelera, AppVantage, andPacketShaper are trademarks or registered trademarks of Packeteer, Inc. in the United States and other countries.All other company trademarks are the property of their respective owners. No part of this document may be reproduced, photocopied, stored on a retrieval system, transmitted, or translated into another language withoutthe express written consent of Packeteer, Inc.Traffic management systems designed to enable businesses to gain visibility and control of networked applications, extend network resources, and align application performance with business priorities. For service providers, Packeteer systems provide a platform for delivering application-intelligent network servicesthat control quality of service, expand revenue opportunities and offer compelling differentiation. Packeteer products are sold through more than 100 resellers, distributors and system integrators in more than 50 countries.
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