How to Position Yourself as an Expert Within 30 Days or Less
Actually being an expert is a big part of learning how to be an expert. What we mean by that is that you can't hardly position yourself as a marketing consultant if you don't know much about marketing.
Therefore, before you even begin your 30 day experiment, we would highly recommend that you actually do learn as much about marketing as you can. This is a principle of entrepreneurship marketers would do well to bear in mind, as would marketers in any other part of the world. Still, even if you actually are an expert, you're still going to have to convince your prospects of that expertise.
Giving away a bunch of free product may sound counter intuitive, but it's actually a big part of learning how to be an expert. You see, by giving away your product for free to the right people, you greatly increase your chances of being able to score the right kinds of testimonials to establish your credibility. Namely, these are testimonials from people who have already established themselves as experts in your chosen field, so those are precisely the people you should be giving free copies of your product to. In the process of doing this, you will also be beginning to establish exactly the kinds of relationships that will serve you well for years to come.
You also need to join the conversation that's happening on various sites around the internet if you really want to learn how to be an expert in any particular field. These types of sites include blogs and forums, but there is one word of caution which is highly in order here. You must avoid the perception that you are there to sell anything at all costs. Otherwise, you will lose all of your credibility instantly.
Rather, you should make sure that what your are contributing to these conversations represents true value, which should be easy if you've done your homework. Projecting a professional image is another crucial part of learning how to be an expert. That means that not only should everything you ever write on the internet contain valuable information, it should also be written with impeccable grammar and spelling.
Also, any graphics or videos on any of your web sites or blogs should have a professional look to them. If you need to hire some freelancers to help you with these things, then by all means, please do.
Keep in mind, when you are perceived as an expert, it ie easier to sell, and gain trust overnight.
About the Author
Imran Md Ali is an expert at helping individuals and SMEs to build a succesful business from the ground up. To receive a free DVD program worth $397 which is entitled "How to create your own micro businesses in less than 6 months" please go to http://www.TheProfitsAcademy.com
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