Driving Qualified Traffic Using Directories

Millions of websites online can be placed in their own special category of “Deserted Town”. The only life you can find there are those of the webmasters who created them. This is because they get very few, if any, targeted visitors. For these website owners, there are simple techniques they can use to increase website traffic.

Seeing as how your attention was drawn to this free information you are probably own a website or are involved in some type of internet marketing.

Seasonal traffic fluctuations are a recent phenomenon. The first few years of Internet usage saw such rapid growth in both the number of users and the number of pages visited, that seasonal variations were hardly noticeable. In recent years, however, Internet growth rates have slowed dramatically as the United States and the rest of the world crawls towards the user saturation point.

Buy traffic - There is one fast way to deliver traffic by the thousands to your website within 24 hours. Buy traffic from traffic brokers. Most traffic brokers show your website as a full page pop-under without the internet explorer bar on selected type of geo targeting and category.

Driving Qualified Traffic Using Directories

Some education is essential to enlighten you about this form of interactive marketing. Directories aren't Search Engines; they are web sites or information portals which use analysts on staff to review submissions from companies who want to be listed in their Directory. Yahoo would be the penultimate example of this type of a portal. But there are literally thousands of other sites that group and list web sites based on their analysis criteria. Here are some tips garnered from years of providing these services to our clients.

1. How do you find Directories? I don't have an easy solution for you, as we've spent years developing and refining (ongoing) our own list of Directories. But, look around on the Internet using Search Engines to find popular sites that list resources in your vertical market segment.

2. Directory listings are a great value, as they provide a long-term listing, unlike Search Engine rankings which are much more volatile. Once you achieve a listing you are typically locked into a Directory's database for a very long time.

3. Let's start with the twenty-ton gorilla in this market, Yahoo! Spend time carefully reviewing their various categories, then take the plunge and use their "Business Express" service which costs just under $200. (USD) to submit your site. Don't, I repeat don't submit unless you have carefully analyzed where you belong in their huge category selections; if you make a mistake you only have one chance to get a new or revised listing, as they aren't very forgiving of those who don't do their homework before submitting.

4. Be patient when submitting to Directories, as most are getting tens or hundreds of thousands of submissions per day - it will take 30-90 days to actually get listed. Keep an accurate record of sites you have posted to and then check back 60-90 days later and resubmit if necessary, but don't spam them, as this will not garner any results.

In case you don't know Page Rank is the value Google gives to a webpage to signify it's importance. You must be sure that the link has good keywords in the anchor text. The anchor text is the actual words with the embedded link to your website.

In reality, building site traffic is far simpler than you may think, and inexpensive. In fact, you can build a sizeable community for your site at no great cost.

We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.

Similar to browsers who walk into the high street shops to "Touch and Feel" the merchandise.

5. Never submit a site unless it is ready for primetime, with no broken links, under construction pages, incomplete text, graphics that aren't loading properly, etc. Indexers are very busy, once they see a site which has problems they will click to the next entry on their list and your hard work is to no avail.

6. Be prepared with the proper marketing materials for this type of a campaign, including a working title for your site which is 6-8 words, several groups of keywords that are separated by commas and spaces of varying lengths, approx 10-20 and 30-75 keywords, and a longer description of your site which can be one to two sentences.

7. Part of the required expertise involved in this process is in the actual category selection - carefully select which category or categories where you think your site fits by looking at others in this category to determine if you fit into this classification.

8. Be aware we are seeing a shift to fee-based submissions to shortcut the process - Yahoo started the trend over a year ago, now LookSmart and other top tier Directories are starting to do the same. The tradeoff is of course minimizing time to market - we recommend using the commercial services to our clients.

9. Want to know if this process has actually done anything for you? Check your log files or web site analysis software and look at where your traffic is coming from.

10. If you are getting significant traffic from a small list of Directories you may want to go back to their web site and pay for their premium listing services to drive more traffic. These enhanced listings services typically enable you to bold your listing or add graphical content which enhances the textual description, usually only for a few hundred dollars per year.

Do not make the mistake of including the URL of your internet opportunity on each and every manual traffic exchange you are participating....instead...use some of your traffic exchange affiliate links to derive the benefits of residual traffic in the long run. Free SEO Elite report, and get Free SEO Elite Software today!

Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flow. But if done successfully this could open up a Pandora's Box of possibilities. One of the benefits is monetizing your traffic flow. Compare SEO Elite and get free SEO Elite Software download today at http://seoelite.trustedreviews.info/

Exchanges that have more content also generate a higher pagerank, and therefore more traffic, and increased memberships. The key is to find exchanges that are very active and have lots of members. The more members they have, the more potential customers you get looking at your offer and your chances for sales conversions are that much better. But bigger isn't always better.

Keep submitting your site to directories like there's no tomorrow! Just take a look at your website and see if it's directory-worthy. Web directories don't waste their time on poorly-done websites.

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