Mission Statement Sample-- Methodical Model

What is a Mission Statement?

A Mission Statement summarises what the project or business is striving to create.

Nevertheless, many people wont understand exactly what it is.

It may offer focus in planning and can be used as an aid to making targets, objectives and could support decision making.

So, how do you set about generating one?

Conventional method

It sets out to explain:

What do we do? (product)

For whom do we do it? (user)

How do we set about it? (Strategy)

The target is to make sure that everyone is on the same wavelength.

A simple technique might be OK for lots of cases, for instance, short period or simple projects.

Having said that, more complicated and more extensive projects often need a conventional procedure, confirming that all issues are raised and talked about before making a Mission Statement example.

Usual steps are represented below and may be achieved using a brain storm process.

Internal and external environment

Take into account the consequence of the internal and external environment on the project.

Internal aspects may be, 'What is the personnel department's policy in employment?'

External areas might be, 'Are there any regulatory restraints in position or lawful limitations?'

Keep it as concise as possible. It should really be simpler for internal issues than external.

If the entire team is in one area it is easier than if a matrix setup is in place.

Stakeholders

Note every one of the stakeholders, that is, any person who has a vested interested in the project, for example, the client, Project Sponsor, service providers, senior managers, advisers etc.

Identify the customers

Identify the customers from the above stakeholders.

These will be the users concerning the project management teams output.

At least one will certainly be the project's major customer.

Select and cut to 2 or 3 key customers

Accomplish this from the list produced above.

Exactly what do they prefer?

In order to find out what they would like from the project go and ask them! Don't speculate.

Success criteria

Just how will you determine the successes of the project?

This will encompass soft, alongside hard issues, for example, job satisfaction, coaching (soft) or costs, time lines, sales, business expansion (hard).

If you are doubtful how you will determine success you will usually never understand if you have succeeded.

Consider critical future activities

What significant events might you consider, for example, merger, currency exchange rate movements, employment policies etc?

Create the Mission Statement

You should now be in a better position to develop an example of a Mission Statement.

The above process should stimulate debate and get the team thinking laterally, not constrict them to a box.

Having completed the activity, everyone should have a lot clearer idea when compiling the Mission Statement.

This may be composed in a stepwise operation:

Everyone prepares his own variation of the Mission Statement sample.

Each is compared and any differences dealt with.

Incorporate into an agreed Mission Statement.

Publish the Mission Statement.

Enter in the Project Notebook (if you hold one).

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