Secrets Of How To Be A HOT Radio Guest & Reach Millions With Your Message

Radio interviews offer a power strategy for launching your new book or sharing your message as with radio interviews you can share your message with millions effortlessly. Here are some must know tips for making your radio interviews pay off BIG for you!

1. Radio Producers Love Controversial Topics and Hot Topics In The News. Producers and radio show hosts are always on the lookout for guests who can discuss the hottest and most current news of the day topics.

2. Follow The News Stories That Fall Within Your Area Of Expertise And Create Your Talking Points For Each Story. Do this even if you are not booked on the topic (yet) as you will be developing a strong skill set of being able to apply your education, credentials, experience and wisdom to the socially relevant issues of the day.

3. Create A List Of Intriguing Questions To Offer To Your Producer Or Host. Develop questions that are hard hitting and benefit loaded for your listening audience. Producers and hosts want to ask you questions that will intrigue their audience and captures their attention.

4. Avoid Questions Such As "Why Did You Write Your Book?" However, be ready to answer that question with a strong, powerful, benefit packed 20 to 25 second answer. If you are a great guest with high energy, enthusiasm and outstanding information, the host will be more than happy to give you a chance to mention your website or how listeners can find out more info. Be ready with a several points of developed content.

5. Responsibly Promote Your Book During The Interview. Radio producers and hosts love to interview authors and experts who are responsible in the promotion of their book while on the show. Remember, you are a guest on the show and primarily booked to entertain, inform and converse with the audience and the host (keep in mind you are not booked for an infomercial).

6. Avoid Phrases Such As "In My Book". It is better to use the name of your book as if it were a living entity, this way you can be promotional but in a way that makes sense to the conversation you are having. Invest in media training specifically for radio interviews so you can become a top notch, professional guest and make the most of the outstanding ability of radio to reach millions with your message.

7. Have Lots Of News Topics: Create a list of topics you can discuss along with talking points on each topic. A talking point is your commentary on the issue at hand and what you would contribute to the discussion.

8. Apply Your Knowledge: Always respond to any question using your point of view as defined by your education, experience and credentials. Your opinions are welcome especially when you have top notch credentials and a strong platform.

9. Never Wing It: Always prepare for your interview and have note cards, special reports, news stories etc. Remember, radio interviews generally take place over the phone so you can have lots of prepared material ready for reference in front of you.

10. Website Strategy: Be sure your website has lots of content such as a bio, special reports, tip sheets, table of contents of your book, a summary of your book and a list of discussion topics and related questions for each topic. This information will help the producer as well as the host get ready for your interview. It's always better to support the producer and host with sufficient information so they have a guideline for the interview. Otherwise, they could go in a new direction and you might not be prepared appropriately.

11. Energy Is Critical In Delivering A Radio Interview. Practice speaking with energy, excitement and passion in your voice as your voice, along with your content, play a critical role in the success of your interview. Energy can also be thought of as urgency. Urgency, in that, you feel compelled to share your information with others in that you can help them. Listeners will sense your passion and listen. Hence, a great interview!

12. Be Personable With The Host & With Callers. Use good relationship building skills to create a rapport with the host such as using his or her name when you speak to them on the air or if they ask you a question that you feel is especially good you can say "great question" or even better, you can say "great question, Joe" and go on to your answer.

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