Offset Printing Your Booklets


by Janice Jenkins

Way back when digital technology is just a word being whispered in book publishing circles, printing your own book is just something you can dream about. Nowadays, with the advent of digital technology, things have changed considerably in the book printing industry.

Changes were made both in the technology used, as well as the services being offered in the market today, which is significantly a good thing especially for those who are into booklet printing.

What’s even more astounding is how one can even produce his or her own booklet printing project without having to leave the comforts of one’s home. But for newbies like me, I’d much rather have a booklet printing house to do the job for me. Nevertheless, it pays to know the distinction among the booklet printing methods used today to keep track of costs and expenses for your booklet printing project.

One of the most common booklet printing methods available in the market is Offset Printing.

This type of booklet printing process requires high volume production, using huge machinery. Offset printing requires the process of transferring your booklet printing text and images from metal plates to rubber pads, and then finally, to the paper of your choice.

However, Offset Printing may be more expensive than the other booklet printing methods. For one, setting up the color press alone needs complex processes and more staff. Plus, if you make an error on the proof and you haven’t been able to correct it, then once they’ve burned the plates it would be too late to rectify the inaccuracies, leaving you with a booklet printing result that is not what you have in mind.

Nevertheless, with Offset Printing, you are able to get a number of booklet printing pieces in bulk. In addition, a print run in bulk does not cost you much as compared to a short run of your booklet printing project.

The downside: because you are able to print more than a thousand pieces of your booklet printing project and at not much difference when it comes to costs, you get more than enough booklets that you might not even want anyway. The setup costs are way too expensive, and the booklet printing job is a one-shot deal. No room for you to correct errors once your booklet printing project is run through the press.

So what do you need to make your offset booklet printing less stressful and costly for you? You need to prepare a complete booklet printing document, reverted to the format used by your booklet printing house, as well as a finished booklet printing cover design, also in ready-to-print file.

Finally, you’ll need to make ready your cash to pay for your offset booklet printing project.

For comments and inquiries about the article visit: Booklet Printing

About the Author

Janice Jenkins is a writer for a marketing company in Chicago, IL. Mostly into marketing research, Janice started writing articles early 2007 to impart her knowledge to individuals new to the marketing industry.

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