What Every Home Business Owner Can Learn From Arnold Schwarzenegger


by Jesse Boland

Copyright (c) 2006 Jesse Boland

That's right, learn from Arnold. Counterintuitive you say? Hate his politics? Perhaps. But think about it. Arnold Schwarzenegger has successfully reinvented himself more times than any other person I can think of. From immigrant, to bodybuilder, to bad actor, to Governator of California. You are probably thinking, "But what does reinvention have to do with MY business?" you might be asking, to which I reply, "Everything." You don't even have to agree with his political stance to learn from him.

You must successfully reinvent yourself if you plan on making it in this internet marketing. Do you have to transition from bodybuilder, to bad actor, to Governator? No, of course not, but you will have to "brand" yourself as an expert and as a good leader if you want to attract followers and put people into your business. Let me ask you something. Would you follow someone with no track record in business to teach you the ropes in business? Would you give a bunch of money to that person to teach you the ins and outs of this industry that is complex and rapidly changing?

This is an industry that seems to want to take your last dollar at every turn? An industry full of unscrupulous people that WILL take advantage of your burning desire to become financially independent by promising you everything you want. Most of these people will never deliver on their promise to help you achieve your dreams. But this industry can also make you wealthier than you ever imagined if you follow the right steps. You absolutely need that burning desire to change your life, a proven system to follow, and someone who knows how to lead. It's that simple. You want a leader, you want a mentor, you want someone who is making a six or seven figure income (without ripping people off) because you suppose they can teach you how to replicate their success, right? Ah, and there's the rub, do you see it? You should.

If people are attracted to success. How can you attract people to you if you aren't making 6 figures a year and driving that new Mercedes you want so bad? Should you lie to them about how wildly successful you are? No you have ethics, remember.

1. You must redefine your ideas about what success is and what it means to your business.

2. You must reinvent yourself as a leader. Meaning: You become an expert on Network Marketing.

You must stop thinking about your business as an expensive hobby that is going to pay off some day (when you get lucky), and you start seeing it as it is: a business and you are the CEO. There is no luck in business. Everything that happens to your business happens because of what YOU do to draw customers and associates to YOU. Nothing else works, because nothing else matters. YOU are responsible for your success in this industry and YOU are responsible for your failures too.

It's been said a million times that if you treat your business like a hobby it will pay you like a hobby. If you start thinking like a CEO you will become the CEO your business needs. Thinking like a CEO isn't hard, it just takes a little time and commitment. Start tracking your expenditures, start tracking your ad campaigns, find out what's working and what isn't. Focus on what works and cut out what doesn't.

Furthermore, as you begin to see success in your business invest in yourself more not less. Do you think I stopped buying resources like books and courses as I started seeing results in my business. Heck no, I bought more. I learned more. Because I knew the more valuable you become to others the more respect you will command and thus, attract good people to you and your business and they will want to follow you because you are a leader. Leaders are in short supply in this industry, but you MUST become one if you want to enjoy success.

About the Author

Jesse Boland Octopus Marketing Group/ Founder (208) 267-5127 http://www.octopusmarketinggroup.com http://marketingpredator.veretekk.com

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