Get your Flyer Drafts Ready for Printing in 5 Steps
One of the worst mistakes in flyer printing is for a person to pass a flyer draft that is not prepared yet. If a bad draft gets passed on to flyer printing, it is going to be nothing more than wasted paper, inks and most troubling of all money. So it is really important for you to always get your flyers ready before the mass production process begins. Let me teach you how to prepare your color flyer drafts in just five simple steps. Just go through each step one by one in order below, and all your flyer drafts should be well optimized for proper flyer printing. 1. Review sizes, dimensions – The first initial important thing to do to prepare flyers would be to review the actual size and dimensions of your flyer draft. Many amateurs make the mistake in making color flyers in custom dimensions only to see them converted and stretched to proper dimensions for full scale flyer printing.
To make sure that your own designs do not get distorted and you comply with standard flyer printing processes, you should review your flyer draft size and dimensions. Compare those to standard flyer templates used and provided by flyer printing companies and see how your flyer drafts pan out. If it matches than your flyers should be well ready for flyer printing. Otherwise you will need to change your drafts to match those standard settings.
2. Proofread text – Of course, it should be obvious that you will need to check the text of your color flyers and make sure they are okay. Let me emphasize though that you will need to proofread your text and pay attention to the spelling grammar and overall directness of the text. Flyer text for marketing will always need precise wording, perfect spelling and grammar, plus an optimized length that is easy to read. Make sure that all of these aspects are present in your flyer drafts before you pass them for printing.
3. Check image quality – You will also want to check the image quality of your color flyers. The cleaner, clearer and more vivid the images are the better. The best way to do this is to always insert a high resolution image in the flyer printing draft. Images that are at 300dpi or higher are recommended. Below that and you should not actually insert those for flyer printing. Of course make sure that the cropping is right, and that no odd pixels, noise or dots are in those images. You only need a careful eye in this so it should be easy.
4. Check alignments and bleeds – Next, you will want to check the alignments of all the text and image elements in your color flyers as well as the “bleed” of the flyer background beyond the main dimensions of the color flyers. You will not want bad alignments and missing printing bleeds to ruin your color flyers, so make sure everything is checked.
5. Do some sample testing – Finally, to fully prepare your color flyers for printing, you might want to do some sample testing. Just print out your flyer with your house or office printer, and then see how it looks. Give it to other people and get their feedback. Oftentimes, you and other people should notice and gaping errors or bad characteristics of your color flyers outright. This lets you improve those areas before you go on mass producing those flyers. Great! That’s how you get your drafts ready for flyer printing. It should be easy enough for anyone to do this, as long as you follow the steps one by one. Good Luck!
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