Easy Split-Testing
Easy Split-Testing
If you have a website a sure way to end your hourly long meetings trying to strategize on the next best way to pull in better results for your website, you should seriously consider split-testing.
With split-testing you are able to end the countless hours fussing over headlines trying to determine what sounds better or what works better. Instead of moving photos and logos around your website and making design changes trying to guess which changes are actually making you profitable results, the most important thing you must learn to master is the art of split testing.
What is split-testing exactly? Well, it’s the ability to enable site owners to maximize the response rates from their site. They can see what changes are creating positive results that “pull”. In other words, what makes your visitor buy or take action. You’ll be able to tweak and test the areas of your site that create profitable results.
But why is split-testing so important to every online business? Well, those that make the most money online – the heavy hitters, are the ones who could really tell you the true importance of split-testing. Exactly how is it done? Well, it first takes getting a split-testing software script that you can place on your website so that it can read the behaviors of your website visitors like where they click, how long they stay on a certain page and how many of your visitors are actually converting into sales. Split-testing software can create stats for you that can be easily understood so that you can compare various changes you make to your website and find the most profitable strategy that will make you the most money.
This same software can decrease your marketing expenses sometimes up to as much as 90% while it also increases your sales. It saves you from wasting time implementing changes that will only lose you money in the long run. By simply using split-testing you can find out within hours and days what is working and make quick changes to see the new results that are going to make you money!
The secret of successful online entrepreneurs is testing and tracking! That’s how the BIG money is made. If you’re like most online web owners who are not testing and tracking you are losing money BIG TIME!
By using split-testing you will easily be able to pinpoint exactly where it is that you should be marketing your business. You’ll soon be able to stop throwing your money away on advertising that won’t bring you profits. You should be testing several aspects of your website from headlines, offers, guarantees, images, calls-to-action and sales pages. With the right tracking system in place, it will help you determine which advertising campaigns and pay-per-click (PPC) ads you should keep pouring into and which you should tweak or dump altogether.
If you’re looking for a good split-testing software systems and resources simply go to Yahoo or Google search engine and type in “split testing”. You’ll find a slew of software available. Here are some you may want to consider:
http://www.simplemoneymachines.com
Start split-testing now and see greater profits for your business!
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Wayne Van Dyck is a former venture capitalist and serial entrepreneur. As an online infopreneur, he is the founder and developer of http://www.SimpleMoneyMachines.com. Simple Money Machines is the first complete Internet-Business-In-A-Box. -- Simple Money Machines provides all the technology and training required for people getting started online. To get a FREE copy of "EARN WHILE YOU LEARN - The Two Step Automated System" go to: http://www.SimpleMoneyMachines.com.
Permission to reprint this article in its unchanged entirety, including author bio.
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About the Author
Wayne Van Dyck is a former venture capitalist and builder of offline technology companies. He is the founder and developer of Simple Money Machines. Simple Money Machines is all the money making technologies in one, easy-to-use, hosted application… enabling non-technical people to set up online businesses in less than 30 minutes. It's made for people with 9-5 jobs, retired folks, stay-at-home moms and college students. To get a FREE copy of “STARTING A HOME BUSINESS MADE SIMPLE", go to: http://tinyurl.com/ykyoqx.
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