Strategic Plan - VVA's Roadmap to the Future
VVA, like most service organizations these days, is in a period of transition. This is not unusual since change or evolution is natural, and historically VVA has been a catalyst for change within the veterans service community. What is different today is the rapid pace and complexity that these changes have and will continue to have on VVA's ability to be a relevant factor both to ourselves and to society as a whole. The VVA leadership recognized that VVA would need a method or process to address the multitude of opportunities to emerge and to meet the challenges it would encounter in this fast-changing "reality" that is taking us into the 21st century. In earlier years, VVA utilized a strategic plan that was developed and approved by the national board of directors in 1989. A review indicated that indeed this plan had actually served VVA very well as it focused the entire organization on the issues and concerns that were relevant and important during that time period. Many of VVA's successes and victories can be traced back to the clarity of purpose that the plan brought forth to the entire organization. What the plan lacked was a process that continued its implementation and kept the plan alive as the dynamics of VVA leadership at all levels evolved and changed. The need to create a comprehensive process or methodology for the development and implementation of a new strategic plan for VVA was recognized by the VVA national president James L. Brazee, Jr., and a Strategic Planning Committee was established for this purpose. The president appointed VVA national treasurer Jack McManus to chair the new Strategic Planning Committee, and he, in turn, appointed committee members that represented the diverse interests of the various constituencies and organizational levels within VVA. It is important to recognize that the committee was intentionally structured to include representation from large and small chapters, large and small state councils, the VVA staff, VVA associates, non-BOD committee chairs, national BOD members, minority and women veteran members, and elected national officers. The reasoning behind having such diversity in the committee makeup was ultimately the plan would need to reflect the real differences of interests within the organization at each level. The intent was to be truly representative of our memberships' interests so that the individual members could embrace and own the plan. The committee believes that if the entire organization claims ownership in the Strategic Plan, then the implementation of the various elements of this plan will be more successful at all levels.Core Values Advocacy:We are committed to unrelenting advocacy for fairness in the treatment of veterans so that never again will one generation of veterans abandon another. Meaningful Achievement:We want to make a difference, focusing on issues that stand as critical barriers to a fulfilling life for veterans and all Americans. Integrity:We tell the truth and take responsibility. Compassion:We care about comrades and others in needs. Camaraderie:We support each other and feel we're all members of one family. Vision
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