Making the most of directory submission


by Paul Smith

Unlike Search Engines, the process of review of directory submission is carried out manually, by "Experts". They also have stringent rules and guidelines for listing your site. You may ask why; but these rules are there to ensure good directory submission and effective review procedures. It helps the editor to evaluate a site & decide whether to accept or reject it.

All these combined results in a great deal of scrutiny being carried out before your site gets listed on directories. But you can easily make your submissions an instant success with most of the directories. All you need to do is pay a little attention to the details you provide for Directory Submission. Your little efforts will be richly rewarded. Here are few Golden rules you should always follow before beginning Directory Submission.

The search engines look at the various links that are on the page on which you are listed. This can lead to better rankings. Tip: To find appropriate categories for a site, you can go to Dmoz.org and type in the product/service keyword. You can also search for your rival site and check out the category under which they are submitted. Pay attention to the description and use of key words The most common restriction forced by directories is on the size of your description & keywords. The trick is to come up with such a description for your site that can conveniently fit into 100, 150, 200, and 250 characters length. Do all this before you get down to the real job of directory submission. The reason for keeping four lengths of description is that you never know which one will be accepted in which directory.

Pay attention to your site title. You should ideally not use any URL & key words in it, until & unless they are absolutely necessary to describe your site. Remember, be precise & straight forward! Tip: You should identify at least 3-4 titles for your site & rotate them during Directory Submission. In this way you can get the maximum optimization benefit for your site through Directory Submission. All the above mentioned "Golden Rules" stand good for most directories on the internet including Dmoz.org. Thus, by exercise necessary caution before directory submission, you can save a lot of precious time and energy. With the right advice and steps, directory submission may be the most significant thing you will ever do for your website.

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