How To Write Articles To Promote Your Home Business Opportunity (Part Two)

(Part One of this article can be viewed here if you missed it: http://www.kenleonardjr.com/network )

It*s done. You*ve written your first article. *Now what do I do?*, you ask. Well, it*s time to announce your article to the online world.

Submitting Articles For Use In Ezines

Subscribe to newsletters related to your niche. See if your work would fit into their style and format. Send an email to the publisher of each related ezine and ask if they would review your article for possible publication in their ezine. Personalize the email (publisher*s name, ezine name) and write in a conversational tone. Be friendly, you are contacting a busy person. Kindly request that they consider your article. Publishers get a lot of email. They delete anything that even smells like spam. So don*t just send one email with 20 names in the To: or CC: fields and never send the article as an attachment. Paste it into the body of the email instead. Don*t send ten articles at once, either. Treat ezine publishers as you would have others treat you.

Free Content Sites

Many online publishers simply cannot (or will not) write articles for their own publications. They are constantly in need of good, fresh, informative articles. Free content websites exist to serve these publishers. Submitting your article to a high traffic content site can mean a ton of free exposure. You don*t have to email these content sites, they provide online forms that allow you to submit your article directly from their websites. You just cut, paste and submit.

Here are a few content sites to get you started:

Idea Marketers http://www.ideamarketers.com/

Marketing-Seek http://www.marketing-seek.com/index.shtml

Ezine Articles http://www.ezinearticles.com/

CFC (Click For Content) Article Bank http://clickforcontent.com/cgi-bin/epro/print.pl

Article Announcement Lists/Groups

These groups are moderated discussion email lists. You can post articles to a group and every member of the list gets a copy. You also get copies of all articles that other members submit. You must join the list to participate.

Here are a couple of popular free content email groups:

Article Announce (Yahoo Groups) http://groups.yahoo.com/group/article_announce/

Free-Content (Yahoo Groups) http://groups.yahoo.com/group/Free-Content/

As an added bonus, some content sites offer announcement emails to their users, too. Submit to the content site and your article is automatically included in the announcement email list.

Follow The Rules

Be aware that all ezine publishers have a certain standard for accepting article submissions. If you don*t follow the guidelines, your submission will be deleted. Content sites will not approve your submission if it doesn*t meet their rules. Moderated email groups have even less tolerance for article submitters that don*t follow their guidelines. Make sure that you get it right the first time. If you can*t find their guidelines, ask for them.

After You*ve Submitted Your Article

Here*s what you can expect from all of the work that you put into writing and submitting your article.

When an ezine publisher runs your piece in front of 30,000 readers, chances are that you will get some clicks on your resource box link. Maybe quite a few. They could be new signups to your home business opportunity. And they did not cost you anything but your time.

Your articles on content sites are permanent parts of each site. They can generate leads for you 24/7, even while you are sleeping. Write an article once and it works for you over and over again. It is free to submit to most of these sites.

Announcement groups/lists are great for the busy online publisher and for you, too. Your article is sent directly to the inboxes of hundreds of publishers that need good content. They didn*t have to go to a website to find your article, it came to them. And it didn*t cost you a dime.

Promoting your business opportunity can include many techniques, but some of the best promotional tools you*ll ever have are the articles you write. People get to know your name and you build your online credibility at the same time, while you get tons of qualified leads for your network marketing program.

Good deal, right? Then go write some articles.

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