A New Day with New Era
Popularized by rap artists, athletes and other prominent cultural figures, the new era caps have become a staple of urban fashion.
When it comes to sport caps, there will be nothing more than what the new era caps can provide. The New Era Cap Company, based in Buffalo, is the largest sports-licensed headwear company in the United States. The new era caps is the premier cap provider of the most popular national games in the world such as the MLB, as well as a number of NBA and NHL franchises, plus a handful of major collegiate athletic programs. It’s most famous cap of all are the 59-Fifty, a structured, fitted, 100% polyester cap, which is worn by Major League Baseball players and umpires during competition. Although new era offers a range of "59-Fifty" caps, their most prominent and recognizable cap is modeled with a flat cap bill. This is the style most popular with urban consumers, who have adopted the style from its prominence in rap & hip-hop culture. The most common and popular new era cap is the New York Yankees 59FIFTY Flat bill cap. Popularized by rap artists, athletes and other prominent cultural figures, the new era caps have become a staple of urban fashion. Other than the 59-Fiftys, new era also provides other cap styles such as the 49Forty is a fitted, lower profile cousin to the 59Fifty, and has a more casual, collegiate look. 39Thirty is a strength fit cap, and is used by MLB as the batting practice cap. It is 62% polyester and 38% wool, and has a soft mesh feeling. 29Twenty is an adjustable, unstructured cap. But other than receiving recognition and popularity, the new era caps also experienced their share of allegations and accusations. In recent years, the new era cap company defended itself against accusations of running sweatshops in both its Derby New York plant, as well as its plant in Alabama. This is due largely to a campaign by the United Students Against Sweatshops and Workers Rights Consortium held between 2001-2003, and a strike by the Communication Workers Of America. But nonetheless, the new era caps are still the leading cap provider of the sports industry. If you want some information about the new era caps and its apparels, then visit www.streetzwear.com.
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