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The most important thing for any new company to consider is the promotion of their company name and message; however, some companies do not take full advantage of the opportunities that are available to them. </br></br> This article will look at some of the advertising methods that are available to companies today… </br></br> Billboards </br></br> Billboards are one of the most effective forms of advertising that any company can use, because no matter whether members of the public say positive or negative things about the poster, the company name is still being talked about. </br></br> One of the best examples of this was unveiled in 1994 by 'Wonder bra'; this ad literally brought traffic to a standstill… if you cannot remember what it was, it was a huge billboard that made millions of men weak at the knees! </br></br> The billboard featured a virtually unknown Eva Herzigova wearing nothing but a Bra and Briefs with the caption: 'Hello Boys' with Eva seemingly looking down at her Cleavage; </br></br> This campaign made Eva Herzigova a household name, whilst also putting 'Wonder bras' at the top of every man's Christmas shopping list for their wife or girlfriend. </br></br> Newspaper Advertising </br></br> Some people say that this form of advertising is the most effective one available, however with so many daily newspapers out there, you may not be getting your message across to as many people as you would hope to, unless of course you can get your ad in to one the free newspapers that are available today; </br></br> An example of this would be the 'Metro' newspaper which is available on most forms of public transport…almost everyone picks up this newspaper when they get on the bus! </br></br> Display Banners </br></br> This form of advertising can be more cost effective than the previous two methods mentioned in this article, because you can simply pack up the banner and move it to a new location on a daily basis or reuse it as required; </br></br> All you need to do is contact the manager of your local supermarket or shopping centre and ask if you can place your advertising banner there somewhere. </br></br> Exhibitions are also a good place to promote your brand; however, you would need to make sure that your banners stand out from the crowd so that they can be seen by a large proportion of the people attending the exhibition. </br></br> These are only three forms of advertising that you can use to get your message out there… </br></br> These methods can be expensive, however, if you are looking to advertise your business and want to be able to reuse the advertising that you purchase, why not invest in top quality Pull Up Banners or an Exhibition Display? These options will allow you to get your name known in a number of locations. </br></br>
About the Author
Sam Qam is a marketing expert who thinks that Pull up Banners or a good quality Exhibition Display are effective advertising tools for any new business.
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