Professional Ecommerce Web Design Tips and Trends
If you own an ecommerce site, have you ever tested your site comparing it with your competitors’ website? Is your competitor performing extremely well in terms of better sales and ROI even though you both have similar products? If yes, then go ahead and read complete article; which will show you ways to create breakthroughs by following these effective website design tips for an ecommerce site.
When someone is making an ecommerce site, it is much more different than usual static websites which just provide information about products or services; it is completely different in terms of user expectations, user interface, navigation, checkout process, and user experience. Designing an ecommerce website needs an expert vision for creating huge sale and achieving quick ROI.
Ecommerce website design needs extra care and proper testing because the end goal & outcome of ecommerce site is very different because people don’t visit ecommerce site for information, they actually come to shop something. It’s just the game of 2 minutes when user decides to be a customer from a visitor!
Put Yourself in Customers’ Shoes While Defining Buying Process
If you are aiming for better sales, you must have clearly defined buying process. Make sure that your potential customers don’t get lost in-between; entering to your site and before checking out. Those potential customers must get what they are looking for, and after getting that they must be directed to appropriate path followed by easy check out process. You can make sure this by taking following action! * Highlight current location of visitor by bolding tabs, categories and adding breadcrumbs. * Include clickable links to provide easy navigation to users * Make check out icons easily visible and accessible * Let them allow to search or find their desired product
Watch out Your Prices Closely: If you are making ecommerce website, you must accept the fact that users are not just looking at your site! I.e. they are seeing your competitors’ websites as well. As the trend of online shopping has been increased, users are getting smarter too day by day. If you want that customer should by particular product from your site, you must have most competitive prices in market! If you are dealing selling products for which prices keep on changing, stay awake and monitor your prices closely.
Follow Ecommerce Design Trend: Here are two powerful tips, if you want to stay ahead with your ecommerce website design. * Use flash and Flex for making a small application related to your product or services. Add it your ecommerce website and allow users to interact with it. This strategy is helpful in a way that it will make users feeling special and your site will look attractive too. * Small size fonts, tabs, logos and thumbnails are old now; it’s time to implement large logos, big fonts, thumb nails and tabs.
These tips will allow you to make more promising ecommerce site. Follow these tips and trends to increase sales and better ROI through your ecommerce website.
About the Author
Bubblefish provides excellent Web Design in Sydney boutique based in Sydney, Australia and has been successfully helping various companies with Web Development and Web Designers in Sydney since 2005. For more information visit bubblefish.com.au
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