DIGITAL MARKETING IN 2018
What is the Future of Digital marketing
DIGITAL MARKETING
For much of history of mankind, the concept of promotion of goods and services, which, simplistically, we may refer to as “marketing” – has existed in the real world. With the advent of the internet- the creator and the crucible for the creation of this New World – came the “Virtual World”, also be referred to as the electronic or the Digital World, the process of marketing also underwent a paradigm change. In the 21st Century, marketing in the digital world, or ‘Digital Marketing’, has revolutionized the manner and process goods and services are delivered to the consumer-customer. With better & economical delivery of ‘data’ and an explosion in handheld ‘mobile’ devices, Digital marketing has pervaded our lives like no other. Digital methods of communication and marketing are faster, versatile, practical and streamlined. Digital Marketing is set to replace the more traditional systems and delivery of information altogether. Generations of yore may lament the impending demise of paper-based marketing methods, traditional TV, and radio mediums but the younger generation is truly embracing the brave new world of digital media and marketing.
Digital Marketing – Will change the way humanity lives, loves, consumes and shops. And it has only just begun.
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