3 Keys To Maximum Productivity in Business

You have probably come across the well-known Pareto Principle which states that 80 percent of results in any endeavour often come from the top 20 percent of the contributors. For a business, this implies 80 percent of your sales come from the top 20 percent of your clients or it also suggests that 80 percent of your profits are coming from approximately 20 percent of your business activities.

On a personal level, this in effect means that about 80 percent of your efforts are not as productive as you think and could be holding you back from accelerating the success of your business.

To help combat this problem and unleash the latent productivity necessary to grow your business, let us explore three important keys.

Develop Strategic Clarity and Prioritize

This first step is absolutely critical to maximizing your productivity. You have to know and understand the critical success factors of your business. What actually yields the business results you want? What are the 20 percent of functions or activities that are absolutely critical to the growth and prosperity of your business?

Reading emails and shuffling paper around your desk might make you feel busy but if these are not generating the results you want (which they rarely do), they are merely non-productive distractions that are sapping the life out of your business.

Make a list of the key activities that generate your results and make them the priorities of your daily schedule. Arrange your schedule in a way that enables you to undertake these priority activities during the times when you are at your most fresh and energetic mentally and physically.

Monitor Your Activities

Take a week to monitor the use of your time and get an honest view of your working week. Keep a log of the activities, how much time you spent on them and the business-critical results they were designed to achieve. Awareness is the first step to change and many people who do this simple exercise are often shocked at how much time they spend on non-priority activities.

Delegate Non-Priority Activities

Once you have a clear understanding of what your business priorities are and how you utilise your working week, you can then proceed to delegate the non priority activities to others.

Delegate to your in-house staff or to outsourced assistants those activities that are not absolutely necessary for you to do.

You may be tempted to continue doing some functions that are easy and enjoyable for you to do but these are often the functions that are stealing your time and energy and robbing you and your business of maximum productivity.

Therefore, discipline yourself to only retain those activities where you add the most value to the business enterprise and where your unique skills and capabilities are best utilised.

Always focus your mind on using the Pareto Principle to your advantage; producing maximum results (your 80 percent) from the reduced number of activities (the 20 percent) required for your success.

The more you apply these three principles, the better you position yourself and your business for accelerated, stress-free success.

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