WebCraft - What is it and Why Do You Need To Learn How To Practice It?

The Internet has FINALLY levelled the playing field and all excuses are OFF! By the relatively simple manipulation of nothing more than tiny electrons, anyone who can turn on a computer is totally capable of changing their financial situation dramatically.

No, it's true! This has been scientifically proven, and today more and more Internet surfers are gradually becoming aware of this astonishing fact.

Imagine, if you will, uncovering treasure trove behind a secret door to a hidden room, within the walls of your very own home. So much treasure, in fact, that you'd have to use a machine to record it, simply because you just couldn't do it fast enough.

Do you own a computer? Then, you're already in possession of the key to that secret door. Now it's just a question of whether you decide to turn the key.

Webcraft is an exciting concept that harnesses the awesome speed and power of today's worldwide web to provide you with everything you'll ever need to realise all your goals successfully, in record time and virtually stress free. Whether you're just looking for a little extra income or working part or full-time from home, Webcraft will alter the way you look at business forever.

Webcraft Principle 1 - Don't make it hard for yourself.

Information, or rather the need to exchange information, is the reason why companies like Amazon, Yahoo, Google not only thrive on the Internet but continue to grow ever stronger.

Believe it or not, people do NOT go online to buy, they go online to get information. Ok, their final act may be to make a purchase but they initially go online to research either the best deal they can get or to find the best solution to a current problem. Once they've gathered enough information they're in a more qualified position to make a buying decision. Makes sense, doesn't it?

Now, imagine if you knew exactly what people were searching for online? Picture this...

You come downstairs in the morning and switch on your PC, go to the kitchen and switch the kettle on, return to the PC and run a small program, return to your kitchen and make a coffee, return to your PC and check a few results.

In less time than it takes to boil a cup of water, you find out precisely what people are currently searching for on the Web. Not only do you discover the problems they're trying to solve, you now also know what keywords and keyphrases they're currently using during their searches.

If you were in the business of making money, which of the following two methods would make the most sense to you?

1) You could either pick out a product from the tens of thousands of items out there, then attempt to sell that item to a mostly uninterested audience...

...or...

2) ...you could run your little program, know in advance exactly what problems a hungry market urgently need solving, then consistently provide solutions to those problems. People pay for solutions.

That's right! People will pay you for finding solutions to their problems. As you read this, there are literally millions of people out there currently searching the web attempting to find solutions to a billion problems, and they're ready to pay extremely good money for the right ready-made solution to their problems.

Remember - "Those in possession of the information, are in possession of the solutions."

Webcraft Principle 2 - Don't use time as an excuse.

There are many people out there who really believe they just don't have the time to pursue extra sources of income. Did you know...

...regardless of wealth, health, age, gender, race, religion or education, there is one thing that we all share in common?

TIME! We all get the same 24 hours in a day, no more and no less! Yet, how is it that during this exact same 24 hour period, certain individuals are earning hundreds even thousands of pounds, when others are struggling to make ends meet? You can be absolutely certain they’re not working thousands of times harder.

Instead, they're working ‘smarter’ and once you begin to understand the principles you'll soon discover just how smart these guys really are and you'll be shocked at just how much you could earn in a day!

Webcraft Principle 3 - Know precisely what your objectives are.

You may have heard the following said on more than one occasion,

"...and I'd have a big house, a top-of-the-range motor, a couple of vacations abroad and a holiday home in the sun. I'd also start up my own business and I'd tell my boss where he can stick his job".

That's the typical response I got from a number of individuals who've all been asked the same question, "What would you do with a big lottery win?". The thing is, you never hear figures being mentioned or pinpoint descriptions given, instead you get ballpark statements.

Don't make the mistake of uttering unqualified statements like these to yourself, as vague descriptions like 'big house' & 'nice car' don't really go a long way to telling you the actual cost of these items and what you're going to need to do to get them.

You've need to know the 'numbers' right down to the last penny. If you know it's a new car you're after, tell yourself the make, model, colour and cost of that vehicle. "I want last year's model BMW M3 in blue and it's going to take 37,000 pounds to get it."

Webcraft Principle 4 - Know exactly when you want it.

You may be familiar with the saying..."This time next year, Rodders. We'll be millionaires" - Derek Trotter (Only Fool and Horses, comedy show, BBC 1)?

Big dreams and an even bigger statement, right? "This time next year" does sounds exciting I'll admit but it isn't exactly accurate, is it? Again, it's about the 'numbers', so what you need to do is give yourself a Definite Target Date (DTD).

Once you've set your 'DTD', it's much easier to plan how you're going to get whatever it is you're after. For example, "I'm going to buy X, Y or Z in exactly 17 months!". This declaration statement gives you an exact guide from which to govern your income projects. (I'll be discussing income projects in the next part.)

So, if you want to buy a new home in 5 years then equate this to '60 months'. If you want a 3-week family vacation in 3 years time, equate this to '36 months'.

Webcraft Principle 5 - Mastering the 'metrics.

If you're to ever realise the lifestyle you've always longed for whilst still having enough time to enjoy it, there's only one realistic option open to you. You've got to find a way to raise your rate of income to match your aspirations.

"You'll never live a £100 per hour lifestyle on a £10 per hour pay cheque."

This is the very basis of your journey into Webcraft. To develop as many simple projects as you can that have one sole purpose, to increase your income whilst limiting your expenses in pursuit of those new methods.

What do I mean by that? Don't spend a fortune

trying to make a fortune. Instead, come up with multiple streams of revenue that can all run on autopilot bringing in a constant, unceasing flow of income.

If you decide that you want to make £100,000 pounds in sales in just under two years, you only need make £137 per day! That's as simple as promoting 10 items costing £13.70 each or just 14 items at under a tenner each.

Better yet, imagine having a store that was open 24 hours per day. You'd only have to sell one £5.70 item per hour to meet your £100,000 target in under 102 weeks. It's as simple as that.

As I mentioned in principle no.1 - Don't make it hard for yourself. If you were presented with only the two following options and you had to choose one of them, which one would you choose? OFFLINE - If making money offline is what you're after, you simply cannot just concentrate on the building premises alone as that's just the start of it. To own business premises you've got to give consideration to an extensive list of other important issues...

Rent Rates Insurances Lighting Display Stands Shop-Fitting Flooring Cleaning Contracts Maintenance Contracts Security Contracts Staffing Health & Safety Fire Prevention Sickness Benefit Fire Fighting Equipment Fire Alert Devices Anti-Theft Alarms Theft Prevention After-Hours Alarms Communications Devices; telephones & faxes Computer Systems Utilities Staff Training Facilities Point-Of-Sale Equipment Bags and Wraps...

...that's just the beginning. We haven't even got around to the subject of your actual stock, yet!

Also with business premises you've just guaranteed that for each and every month you're in business you'll be paying two sets of bills; there's your Business Premises expenses - electricity bills, water bill, gas bill, rates, rent, insurance, etc, plus your regular Household expenses - electricity bills, water bill, gas bill, rates, rent, insurance, etc.

Before the true costs of 'retail' premises are fully realised, a lot of small businesses have already begun to go under because the owners allowed themselves to fall heavily in love with a dream that rapidly turns into a nightmare through spiralling costs.

It would be far less expensive in the long run to go out and buy a second home than to invest in premises and find yourself having to overcharge your customers in order to 'keep the shop' open. This act of 'panic' leads to a decrease in sales and before you know it - your store is closed for good.

Here's something else that also puzzles me in regards to business premises...

Let's say you own a retail store that opens its doors from 9am to 6pm each day, 7 days a week.

At 9 hours per day, that's a maximum trading time of 63 hours per week or 3276 hours per year.

This means that your store is actually closed 15 hours per day, 105 hrs per week or 5460 hrs per year. You're paying a full year's rent, rates, insurances, wages, etc, for a store that is closed around 227 and a half days per year. (That's two thirds of the year!) Now that's not funny. Business Premises don't come cheap.

ONLINE - If the idea of online trading sounds a little more 'risk-free' to you, you'll be happy to know that you won't need to worry too much concerning the many issues that arise from owning business premises.

Instead, you'll be in the comfort of your own home creating your very own 'income projects'.

With home-based income projects you rarely have to experience the same staff, premises, stock or insurance-related issues as you would with a 'bricks-and-mortar'.

You're open 24 hours per day so you've not only minimised your initial outlay, you've simultaneously maximised your trading time. None of the expense, unlimited opportunity.

I previously mentioned, in principle 2 - Don't use time as an excuse. There are individuals out there working 'smartly' to bring in substantial amounts of income, I shouldn't even call it working.

Remember to minimise your outlay, maximise your time and realise the difference in your profits.

In Webcraft principle 6 you'll find just one example of the hundreds of ways WebCrafters are simply using their computers as tools to instantly save time, money and effort, whilst making money in the process.

Webcraft Principle 6 - Don't reinvent the wheel.

One of the key activities of Webcraft is to first find a system that's tested, proven and working, then simply emulate it.

Here is a little-know income-project method that perfectly illustrates the use of all the Webcraft principles.

How One Man Makes His Money With Internet Auctions - from the Losing Bidders!

There's a man in Southern California who likes to work from home and keep a low profile. And yet, this guy found a way to make regular substantial amounts of income following the simple principles of Webcraft. Here’s how he did it...

He looked at all the profits that the auction companies were making and decided he wanted a piece of that pie. So he decided to look for a new way to make money with Internet auctions.

He looked at Internet auctions in an entirely different way to most people. To him each Internet auction was simply a group of people who had a strong interest in obtaining a certain type of product.

So strong was their desire for that item that they were going through all the trouble of placing a bid to show just how much they wanted it.

Imagine! The people on these auction sites were letting him know how much they wanted that item by the amount of their bid! A light bulb went on in his head!

He thought to himself, “Imagine how easy it would be to make money if someone walked into my store and I instantly knew what they wanted and how much they were willing to pay for it! This would be like taking candy from a baby!”

This Webcraft idea launched his Internet fortune!

This man’s particular interests are in antique furniture and the Disney collectibles that are so popular. So he sat down and made a list of all the antique furniture and collector dealers that he knew, and then he began his weekly routine.

Every day, he gets up in the morning, sits down at the computer and goes to the Internet auction site.

He sees what people have put up for bid and he makes a note of what those items are. He then looks at his 'dealer' list to see if they have anything matching or similar.

It’s that simple! It’s that easy!

Then, in the afternoon, he picks up the phone and calls the dealers to see if they still have any of the items he knows people on the Internet are bidding for.

Then, when the auction closes, he knows what the top bids are and what items sold, but more importantly he now knows who the losing bidders are.

This is the golden key to his original Internet moneymaking secret and what he does next is simple and yet so beautiful, it hurts me not to have thought of this. He contacts EVERY one of the losing bidders by e-mail.

He says, “I know you really want this item badly and I have a similar item for sale. Would you be willing to pay what the top bidder paid for that item?”

And time, and time, and time again, they say “Absolutely!”

He then calls his dealer and has the dealer ship the item directly to his customer! After which he receives a referral payment.

He uses this simple system every day to make maximum money on the Internet auctions and he does it all by selling to the losing bidders!

And he did it all from his home computer. Now and again, he'll nip out for a couple a hours, take in a walk or a movie or perhaps visit a museum or something.

Or he'll just stay at home and read quietly to himself, gaining inspiration for the next golden nugget to be uncovered. He may be even be running a couple of other projects simultaneously.

In any case, this is a simple secret you can begin using instantly to profit from the auction sites!

TIP: Ebay is not the only auction site on the web. The lesser known auction sites would be ideal places to begin your 'auction-watching' projects as the competition would be no way near the same as on Ebay.

Simple yet extremely effective, don't you think? This is just one of thousands of amazing secrets you'll uncover when adopting the Webcraft principles.

But what of the dealer? What if this isn't the only guy putting business his way and in fact, he had a dozen or more guys out there scouting around looking to find business.

He's got no advertising costs, no marketing cost, no printing costs and no publishing costs. The only time the dealer has to pay out any money at all, is when he delivers the product and when he pays out a referral fee but these are done only once a sale has been made and then it only comes out of the profits.

So this becomes a win-win-win situation. The customers get the items they wanted, the dealer gets the sale he wanted and the 'referrer' gets the commission he wanted.

This particular income-producing method intrigued me so much I just had to discover if there were any other dealers with different products who were using similar systems to promote their products. Believe me, there are plenty out there.

Webcraft Principle 7 - Don't place all your eggs in one basket.

Thanks to today's accessible technology, the playing field has been levelled, well and truly. With the many methods available to you, there will be no better time than now to begin developing as many Webcraft projects as you want. Webcraft principles are great as they leave very little room for errors and absolutely no room for excuses.

Webcraft Principle 8 - Learn from the best - don't waste time on the rest.

Take this view - somebody, somewhere has spent a great deal of time, money, effort and made a lot of mistakes to get to the point where their projects are now tested, proven and successful.

So why go through the same hardships they've gone through unnecessarily, when there is absolutely no point and no value in it? Simply copy the methods already being used and reap the rewards.

Wouldn't you prefer to be able to use the proven secrets of the world's sharpest marketers to generate giant profits in your own income projects? How much revenue could you produce if you could tap into the brains of the Internet's smartest marketing minds, on a daily basis?

Webcraft is the new skill that all businesses must adopt if they are to succeed in today's world of commerce.

Learn. Emulate. Reap the Rewards.

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