Choosing the Right Business Card Design
Choosing the Right Business Card Design
It’s a fact: 90 percent of business cards are thrown away within the first week. Given that, it’s more important than ever to have a business card design that not only gives out your vital information, but also catches the eye and makes it stand out from the standard “black on white.”
How do you make your card noticeable without going overboard? Follow these expert tips on new business card designs and your card is sure to shine!
• Determine your business card message. Do you want a lot of information, or just enough to pique the interest of a client or prospect? The best business card designs start with a clear vision of the end purpose.
• Graphics and logos that represent your business are key. The best business card designs incorporate your information with an eye-catching graphic that shows lets people know who you are at a glance.
• Consider non-traditional colors for text or paper. More unusual colors get noticed more often. But be careful. New business card designs that use colors that are too bright or too unusual come across as hard to read and unprofessional.
• Choose the right font for your business. More creative industries have more flexibility in their choice of fonts versus more traditional companies. There are literally thousands of fonts out there—take the time to find the one that captures the spirit of your business while still being easy to read.
• When in doubt, hire a professional business card designer online. A business card designer will work with your to bring all these elements and more together to produce the perfect business card for you. And you can preview your results before you buy.
In the end, it’s important to find a business card design that strikes the right balance between catching the eye and ultimately getting the business. Keep working until you find the best design that has it all—it’ll all pay off in the end!
Jonathan Bowalsky handles news and information for Jontal Printing. For information on business card printing and post card printing, visit www.jontalprinting.com.
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