Where Do You See Your Online Business In 5 Years Time?
Working out of a fancy office or from your garden shed? It's up to you...
When you started your online business what did you think your website would be doing now? Maybe you only had the website built because you thought it might be fun to have one but had never considered it was to become the hub of your business. There are many businesses whose websites are not quite up to the standard required to make an impact online. This is often for a number of reasons, but mostly this is because when they were first created there had been no hint at how important a strong web presence would become.<br/><br/> If you want your business to grow to have a strong web presence to match your bricks and mortar enterprise you need to make sure you address a number of important factors.<br/><br/> Copywriting<br/><br/> Without strong writing on your site, you may as well just have a blank page. When people arrive at a site, it is the text which they really look at first after glancing at your fancy images. The text holds the information, tells them where they are and where they need to go to get the thing they want. Read your site now and if there is anything you could do without, delete it. If there is anything unclear, re-write it.<br/><br/> Usability<br/><br/> When you arrive at your site you know where everything is. But by approaching it like a new visitor looking for a specific piece of information you can judge how usable your website is. Is it obvious where the 'check out' is. Can you find a specific product quickly and easily? Your site should be fast, easy and a joy to use for every single new visitor. <br/><br/> Payments<br/><br/> If you expect people who come to your site to make payments you need to have a fast and efficient online credit card processing system to whisk them from their decision to buy to a final checkout tick. With an internet merchant account you will be able to take credit card transactions professionally and with a payment service provider as a business partner you will be able to have all the messy background stuff dealt with for you. They will also be able to sort you out with crucial money transfer services at the same time.<br/><br/> Security<br/><br/> People want to see a security seal on your site. Especially if you want them to put their credit card details in. By signing up with McAfee or another online security firm, they can monitor your site for security glitches and provide you with a badge for you to put on your pages which will make customers feel nice and safe.<br/><br/> Hopefully, this should help you improve your website so you see it blossoming in the coming years.<br/><br/>
About the Author
Sam Qam has worked with payment service providers for many years. His knowledge of money transfer services has helped many companies improve their profits and his work to improve internet merchant account practices has lead him to achieve notoriety in the industry as a real innovator and trend setter.
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