The Modern Exchange Of Contact Information

For decades, business cards have been used to share and exchange contact details either for social or professional use. People have relied on this card to carry out networking functions in order to draw in new customers.

But the introduction of modern technology has led people to exchange business cards through the virtual world. There are networking sites today such as LinkedIn and new gadgets such as smart phones that offer virtual cards.

Although the paper based cards are not likely to go out of style anytime soon, they are rapidly evolving into the high tech tools people are using today.

Networking sites. One of the popular networking sites today is LinkedIn. Many business cards are transferred through this website today to ensure that contact details stay up to date and building relationship can happen easily. Although people still love receiving paper business card today, they rapidly transmit the details from those cards into their LinkedIn account, so they can track their contact much easily and accurately.

The problem with LinkedIn though is that it is not portable. You need to have access to a computer and the internet to access or update your information. But with the manner technology is working today, it won’t take long to make electronic business cards as mobile as possible. Mobile business card. The paper based business card is still widely used today for the simple reason that most people are so busy these days that they do not typically exchange details while in front of a computer. They still prefer to receive physical business card printing that they could later on transfer to their virtual card holder.

However, there are companies today that try to make the exchange of electronic cards more practicable through mobile software created for this function. DUB, which is a technology used in mobile phones, allow people to share electronic cards through iPhones and Blackberries. These phones also offer additional function such as accessing social networking sites like Twitter and Facebook. DUB basically uses global positioning to match customers and store important details into the address book of the phone.

Other options

If you are not particular with using smart phones, there are other technologies that you can use to exchange cards such as through text messaging. You can also opt for scanning applications that scan your paper cards and then store the details electronically. There are also tokens being developed that can be use for fast and easy exchange of details. Although this technology is still being developed, its developers are certain that with their ease of use, people will surely patronize it.

With modern business card technology constantly introduced in the market, traditional printers are worrying that they would be out of business anytime soon. But they need not worry. Although electronic cards are being used more and more today, traditional cards are still indispensable in the professional world. While more and more people are using their iPhones at trade shows or business events, a lot of paper exchanges are still taking place. A small business can especially take advantage of paper cards. If your target market doesn’t use smart phones, the paper business card is your best marketing option.

It doesn’t hurt to create the old school business card. When done well, it can surely bring your business to new heights.

Comments? Questions? Email Here

© HowtoAdvice.com

How to Advice .com