Why Reusable Bags are a Great Idea
As a retailer, your top priority has to be keeping your customers happy. These days, consumers are more conscientious about saving the planet than ever - and most of them have hundreds of used plastic grocery bags stuffed in drawers, cabinets and cupboards at home. Instead of adding to the problem, why not offer Earth-friendly reusable bags? When combined with food packaging bags that have been made out of recycled materials, reusable bags can have a very positive impact on the planet.
The Problem with Plastic Bags -
When people shop at your store, it is most likely that their only choice is plastic bags. By offering reusable bags, though, you're promoting an even more effective way to reduce plastic waste on the planet. Each year, 500 billion to one trillion plastic bags are used around the world; the vast majority of them end up in landfills, or polluting the waterways of our planet. In turn, they have a very negative impact on marine animals and on the ecosystem in general. The problem is so vast that it can seem downright overwhelming; however, positive changes start small. Offer your customers reusable bags, and you'll be surprised by how many take you up on it.
A Positive First Step -
If you decide to start offering reusable shopping bags to your customers, you can start keeping track of how many plastic bags you save each month. Each one that is saved is one that isn't going to end up in a landfill. Once customers get into the swing of things, using reusable bags will become like second nature. Plastic is not biodegradable, so any time a plastic bag is thrown away it's going to sit in a landfill for at least 1,000 years. You can do your own part to curb this sobering statistic by offering reusable bags. These bags don't just have eco-friendly benefits - they are also excellent marketing tools.
A Savvy Marketing Technique -
As you debut your new reusable bags, you'll have a very positive marketing idea to advertise to your customers. In fact, you could quite easily attract a lot of brand new customers, simply by offering a green alternative that your competitors don't. These bags appeal to your customers' environmental consciousnesses and are a concrete way for them to do their own small part to help save the planet. You could wrap up the concept of these reusable bags with the idea of recycling other packaging supplies, too; ultimately, you could develop an entire marketing strategy surrounding these useful bags. Best of all, you can have the name of your company proudly emblazoned on the sides of your reusable bags, and they can act as mobile billboards for your goods and services; packaging suppliers can help provide you with such bags.
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Look for packaging suppliers such as Dabron Packaging http://www.dabron.com.au/ who are willing and able to create the reusable bags that you want. Ideally, your company name and other information should be included on them. You can include them as a part of an eco-friendly marketing campaign, and encourage people to recycle their used food packaging bags as well.
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