Deciding Between Wholesale or Retail


by Marcy Long

With the increased population worldwide, there is also an increase in the demand and supply that regulates the market. Equilibrium among the suppliers and consumers have to be maintained whatever business a person may be in.

There ought to be an equilibrium of both demand and supply since a disequilibrium would only mean either there is an increasing demand that the suppliers cannot meet or there is a decrease in the demand which leaves suppliers without profit. It is really a challenge to be in the business world and that is why people find ways to make profit out of the products they are selling by means that can lead to an end which is the total consumption of their products. Ways in making a product much easier to sell to the general population is through retailing and wholesaling.

Let's learn more about retailing and wholesaling. What could be the difference between the two? Think of one lazy afternoon and you have you dinner by 6pm, you try to check what kind of clothing you are going to wear and what type of perfume you could pair it with. You check your drawer, great, you ran out of your favorite brand of perfume. You have to buy it before dinner. You go inside the mall and head towards a perfume shop. You go in and buy a bottle of that perfume.

You only bought what you need. It is not like you need to buy the entire product of the store since there is no product sold by piece but by pack. Retailing stores usually get products from companies or in wholesale and sell it in to the consumers in small quantities. This may need you to franchise a store, pay for your employees, and pay for rent. Wholesaling however is different from what retailing is. In fact it is the exact opposite of what retailing does. Selling products in bigger quantities and distributing it to brokers, retailers, and other companies which then can be bought in smaller quantities by the general population are involved in wholesaling.

If you plan to be part of or is already a member of retail or wholesale, the key is how well you know the product that you are representing and it is a skill every dealer must have. This may take time and patience.

About the Author

Some carton sealing tape and shipping tape can be bought wholesale. If you buy it for wholesale, you can have better prices and decent discounts compared to when you buy it retail.

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