Why is Prestashop a Good Choice for eCommerce Development?
A free open source platform with over 275 features, running just on any browser; doesn’t all this convince you to give it a shot? Wondering what I’m talking about? Through this article, I intend to cover all the reasons in support of Prestashop, a wonderful open source ecommerce platform that allows you to build a highly functional and user friendly online store. If you’re already using Prestashop, you can take your store to the next level, by adding more plug-ins and features to it. However, if you’re using some other platform and thinking of switching to some other platform or changing the look of your online store, then this write-up is for you. Let us explore together why Prestashop is a good choice for your ecommerce store: 1. It’s Free and Open Source
Prestashop is an open source platform that is available for free. You can download and install the software without paying a single penny. However, if you don’t have the expertise in-house, you will have to avail Prestashop development services from a web development company.
2. Upgraded Version
Prestashop 1.4 is a big success and Prestashop 1.5 is just about to release. It’s an upgraded version that has an ability to handle multiple stores, order processing through admin interface and an enhanced back office interface. What makes Prestashop exciting is the features and plug-ins available with the platform.
3. Search Engine Optimization
Prestashop is exceptionally search engine friendly. Using this, you can really rank well with Google with lesser efforts. The benefit is that this software application features pretty URLs for you pages and products and allows custom meta information, such as keywords and titles for each page and product. In addition to this, it automatically generates canonical URLs and Google XML site maps.
4. Multiple Payment Options
A Prestashop store offers multiple payment options to browsers, allowing them to make a payment by the means they are comfortable with. It supports all basic options automatically; however, if you’re looking to add more payment options, you can check Prestashop add-ons and cover all payment providers.
5. Overwriting Core Functionality
One of the biggest advantages of using Prestashop is that it allows you to overwrite its core functionality and the changes are saved even when it upgrades or updates. You can also overwrite Prestashop controllers, modules and classes.
6. Themes and Modules
If you want to change the look and feel of your website, make use of available Prestashop themes and modules. You can try it out on your own if you have the expertise; however, Prestashop customization may require professional assistance. In fact, it’s always better to hire a professional web development company to make your website more sophisticated and user friendly.
7. Support for Multiple Currency and Languages
You can make your online store compatible with multiple languages and currencies. No matter where your customers reside and what currency they use for transaction, they can connect with you as well as purchase your products from a single website.
8. Security
With complete PCI compliance, Prestashop takes care of the confidentiality of your customers personal and payment details. It supports SSL (Secure Sockets Layer) certificates and keeps sensitive information encrypted. The software tool ensures security at every step. All these features make Prestashop a viable choice for building an excellent online store.
About the Author
<p style="text-align: justify;">Kuntal Mehta (KJ) is the managing partner of Seashore Partners, a web development, e-commerce solution and SEO company headquartered in New Jersey, United States. In this article, he discusses how Prestashop is a great choice for building a multi-feature online store. Besides this, he also says that <strong>Prestashop development</strong> and customization needs thorough expertise and thus, you will need to hire professional services, if you don’t have a development team in-house.</p>
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