7 Online Marketing Strategies for Your Website


by Laura Hatcher

No matter what your business is, everyone, in today's market, knows a website is a must. You can create a custom website with all the bells and whistles, but if you do not market your site, no one will see it. This blog will talk about 7 popular online marketing strategies used today that will help you to put your online business where your potential buyers can find it.

I suggest not trying to take all on at once. Master one and then move onto the next and build that way. This way you get the traffic the right way and you don't become overwhelmed. Another suggestion is educate yourself before marketing. Invest in education that will teach you the correct way to market. If you don't know how to market and you don't learn, you will end up wasting a lot of your time and money.

Here are 7 ways to market your website.

1. Social Media sites such as Facebook or Twitter

Facebook is huge with almost 1 billion members. Don't just create a fan page, interact and recruit! Join other fan pages similar to your market or buyer. Comment and share on their pages and message others asking them to friend you. In other words, network! Facebook also offers pay per click ads but before doing this research what ads are effective before placing any ad.

2. Pay per click Google ads

This can be costly but if done correctly can be very effective and give you instant results. Again, you really need to educate yourself on effective advertising before you step in and advertising. Know how to attract your market!

3. Article marketing.

One I use the most. I blog at least twice per week. I submit my add to over 300 article sites through the help of an article submitter. I also have joined several networking groups that I also post my ad to as well. And of course I post my ad on social media sites.

4. SEO optimization.

Learn and educate yourself on keyword and search engine optimization so you can eventually get your site on the first page of Google. This does not happen overnight. Do not take any short cuts or Google will know!

5. Network groups related to your field.

Join either on Facebook or local network groups. Most of the time they will not be selling the same items as you and this can help you recruit those already familiar in the field.

6. Ebay

Yes, Ebay. Depending on what you are selling, Ebay brings the traffic to your doorstep.

7. List Building- email marketing

I don't recommend buying lists. If you use networking with one of the sources above, ask for their email address. Create a list and send out incentives every few days. This is a great way to capture those who weren't ready at the time but are ready at a later date to buy your products.

In all, these are several of the ways to market your business. Keep in mind effective marketing changes so you need to stay on top of your game. Make education a key part of your day and I promise you, you will not waste your time or money.

About the Author

My name is Laura and I have been an online seller for 8 years now. Please feel free to visit my site at http://earnonlinewithlaura.com for more resources and tips on online marketing. Education is the key to your success online. The worst thing you can do is jump without learning how to jump!



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